Product Manager (m/f/d) Customer Journey - Focus Start-ups
20.01.2023
UnternehmerTUM GmbH
Garching
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Product Manager (m/f/d) Customer Journey - Focus Start-ups
Garching
Aktualität: 20.01.2023
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20.01.2023, UnternehmerTUM GmbH
Garching
Product Manager (m/f/d) Customer Journey - Focus Start-ups
Responsible for the customer journey experience of our target group start-ups, defining touch points as well as all related internal processes
Defining goals, strategy and KPIs in collaboration with an internal group of business experts
Driving internal exchange and alignment about customer and tool strategies
Helping to optimize the customer journey across all channels and tools together with internal stakeholders (Marketing, IT, etc)
Internal and external user research and requirement management
Creating user stories, managing and prioritizing a backlog for the related tool stack (Salesforce, Websites - Craft CMS, Mailchimp, Typeform etc.)
Driving the implementation with external agencies and developers
Autonomy and scope for decision-making in our self-organized and committed team
Degree in Management, Computer Science, Media or related field.
First Experience as a Product Manager in an agile environment
Good understanding of a start-up's development stages and its needs.
Data-driven mindset and strong organizational skills with ability to prioritize.
You approach new challenges proactively and independently and always look for innovative ideas, product trends and creative problem solutions.
You have a sound understanding of the tool development process. Especially experience with web development, marketing tools, CRM (Salesforce), email outreach and data submission is welcome.
Strong communication and interpersonal skills to liaise with multiple stakeholders from various backgrounds in a complex and dynamic environment.
Fluent in Englisch (verbal and written); German on basic conversation level essential
Unlimited access to the UnternehmerTUM MakerSpace
Berufsfeld
Vertrieb, Marketing, Medien
Marketing, PR, Werbung
Projekt-/Produktmanagement
Informationstechnologie, TK
IT/TK Softwareentwicklung
Projektmanagement
Bundesland
Standorte